ITC HOTELS RENEWS ITS PARTNERSHIP OF NEARLY FOUR DECADES WITH STARWOOD HOTELS & RESORTS
ITC Hotels and Starwood Hotels & Resorts (NYSE:HOT) today announced that agreements have been signed to extend their existing partnership for 11 ITC Luxury Collection hotels and one hotel under the Sheraton brand, in India. Further strengthening their partnership, the two also announced three upcoming ITC hotels under The Luxury Collection brand in India. The addition of the ITC Kohinoor in Hyderabad, ITC Narmada in Ahmedabad and ITC Royal Bengal in Kolkata will take the inventory up to 15 hotels over the next four years.
Speaking on the extension of the partnership, Nakul Anand, Executive Director, ITC Limited, said, “ITC Hotels is pleased to extend the association with Starwood into its fifth decade in India. ITC’s luxury hotels are an archetype of the culture and ethos of region they are located in and continue to be the preferred choice of the global traveler. The strengthening of our alliance for three upcoming ITC luxury hotels in Kolkata, Hyderabad and Ahmedabad embodies our commitment to showcase the rich diversity of the country to both business and leisure travelers to India.”
“Starwood is experiencing strong growth momentum in India with signings of new hotels in the past 12 months representing nearly 30% of our current operating footprint in the country,” said Thomas Mangas, Chief Executive Officer, Starwood Hotels & Resorts Worldwide Inc. “India remains one of our fastest growing markets and much of our success can be attributed to our long, collaborative partnership with ITC. Together with ITC and our highly experienced local team, we look forward to offering our guests and customers more choices in more places, and our continued mutual success in the country.”
“Through this extension, we have further strengthened our partnership with ITC Hotels to offer international and Indian guests unique experiences in these new destinations,” added Dilip Puri, Managing Director India and Regional Vice President, South Asia, Starwood Hotels & Resorts.
This long standing partnership between the two companies started in 1979 with the Sheraton brand. In 2007, both companies signed an agreement through which Starwood introduced The Luxury Collection brand in India, which presently includes 11 hotels. The Luxury Collection brand philosophy of offering unique experiences indigenous to their destination complements ITC Hotels’ own ethos of being rooted in the Indian tradition of warm, personalized service with Responsible Luxury at its core.
ITC Hotels is one of India’s largest luxury hotel chains. It operates under four distinct brands with more than 100 hotels in over 70 destinations in the country. Integrating India’s fine tradition of hospitality with globally benchmarked services, the luxury hotels reflect the culture and ethos of each destination. With ‘Responsible Luxury’ as its guiding premise, ITC’s Luxury Collection hotels combine grandeur with intimacy to operate according to the highest principles of environmental stewardship. With 11 LEED® Platinum certified hotels, ITC Hotels is the Greenest Luxury Hotel Chain in the World. The brand features opulent accommodations, state-of-the-art business facilities, renowned signature cuisine and award-winning wellness experiences. The 11 ITC Luxury Collection properties are: ITC Maurya in New Delhi, ITC Mughal in Agra, ITC Windsor and ITC Gardenia in Bengaluru, ITC Grand Central and ITC Maratha in Mumbai, ITC Grand Chola in Chennai, ITC Rajputana in Jaipur, ITC Kakatiya in Hyderabad, ITC Sonar in Kolkata and ITC Grand Bharat in the New Delhi Capital Region. Other brands in ITC’s hotel group repertoire are: ‘WelcomHotel’ in the 5 star segment, Fortune in the mid-market to upscale segment and ‘WelcomHeritage in the heritage leisure segment. For more information, visit www.itchotels.in.