Urban Land Wall Street Journal Associated Press Airport

St. Joe/West Bay

Spring O’Brien developed a multi-year campaign to promote the new Panama City-Bay County International airport—dubbed “America’s first ‘green’ airport”—and tout the development opportunities for the surrounding 70,000 acre West Bay region.  We arranged over 50 face-to-face media interviews and 25+ briefings with site selection consultants.  The campaign resulted in dozens of favorable national/international news stories prior to opening.